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What we've been thinking about and working on!

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Apr 19, 2021 · Tips

5 Lessons from Lockdown

When muse­ums closed their doors due to the pan­dem­ic, they had to find new ways to engage with their audi­ences. Here are five lessons learnt by muse­ums going digital.
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Mar 30, 2021 · News

NFTs vs OpenAccess

After the sale of a dig­i­tal col­lage by artist Beeple for $69m this month, what should muse­um pro­fes­sion­als say if their direc­tors ask about NFTs?
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Feb 12, 2021 · Tips

How do I make a Gif?

From increas­ing the res­o­lu­tion of images to cre­at­ing engag­ing Insta­gram sto­ry con­tent; dis­cov­er these tools to help your cul­tur­al con­tent creation.
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Jan 14, 2021 · News

Storytelling, experience design & digital revenue

Wouter van der Horst has joined Smar­ti­fy as our new Head of Con­tent & Learn­ing! Pre­vi­ous­ly at the Rijksmu­se­um, here Wouter lays out his vision for muse…
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Dec 11, 2020 · Tips

Discover the best Museum shops outside of London this Christmas

Brows­ing muse­um gift shops one of your favourite pas­times? Find unique gifts from across the UK while sup­port­ing muse­ums and galleries.
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Nov 30, 2020 · News

Exit through the virtual gift-shop

Smar­ti­fy launch­es in-app muse­um e‑shop to sup­port muse­ums all over the world. Dis­cov­er the Nation­al Gallery, Scot­tish Nation­al Gal­leries, the Belvedere Muse­…
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Nov 23, 2020 · News

Smartify partners with Museums + Heritage

Muse­ums + Her­itage is the UK’s lead­ing exhi­bi­tion and awards organ­i­sa­tion for the cul­tur­al sec­tor. This year Smar­ti­fy is sup­port­ing their free Autumn Seri…
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Nov 2, 2020 · News

Smartify launches a new online art platform!

The new smar­ti­fy web app allows any­one to access col­lec­tions from hun­dreds of muse­ums via a sim­ple web brows­er — no down­load needed.
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Sep 17, 2020 · Research

How can museums embrace e-commerce?

Dis­cov­er the future of muse­um e‑commerce and what we can learn from oth­er sec­tors in this record­ed dis­cus­sion from Expe­ri­enceUK’s Con­nect­ing Cul­ture confere…
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About Smartify

Smar­ti­fy is a glob­al plat­form to dis­cov­er art and cul­ture. Work­ing in muse­ums, gal­leries, his­toric hous­es, sculp­ture parks, street art, and even hotels, Smar­ti­fy is the free mobile guide that allows places to share their col­lec­tions with the world.

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